A premium brand & landing page for a commercial cleaning leader.
We crafted the logo, the full brand identity and brand manual, then designed and developed the landing page for King's Way Commercial Cleaning — built to look premium and turn visitors into quote requests.
The challenge: stand out in a crowded, commoditized market.
Commercial cleaning is a competitive, price-driven industry where most companies look and sound the same. King's Way needed a brand that signaled premium quality and trust from the first glance — and a landing page that turned interest into quote requests.
We partnered from the ground up: designing the logo, building the complete brand identity and brand manual, and developing a conversion-focused landing page around their promise — “It's not clean until it's done the King's Way.”
First, we built the brand.
A logo, brand manual, and identity that made a commercial cleaner look genuinely premium.
A bold “K” with a clean sparkle.
The mark fuses a regal purple “K” with energetic orange strokes and a trio of sparkles — instantly communicating premium, results-driven cleaning.
Royal purple meets energetic orange.
Purple for luxury, nobility, and excellence; orange for energy, creativity, and effectiveness. Set in Montserrat for a clean, modern voice.
Then, we built the landing page.
A conversion-focused page that turns the new brand into booked quote requests.
A page built to win quote requests.
Brand-consistent, mobile-first, and conversion-focused — with quote capture front and center.
From logo to launch.
A complete brand foundation plus a landing page engineered to convert.
- Custom logo design — the sparkling "K" mark
- Full brand identity & color system (purple + orange)
- Brand manual with usage, pairing & typography rules
- Montserrat type system across all touchpoints
- Conversion-focused landing page with quote capture
- Mobile-first, fast-loading, and on-brand throughout
"AB Digital gave us a brand that finally looks as premium as our service — and a landing page that actually brings in quote requests."