In the fast-paced world of digital advertising, businesses often find themselves at the crossroads of choosing between two giants: Google Ads and Facebook Ads. Each platform comes with its unique strengths and weaknesses, making the decision a crucial one for any marketing strategy. In this guide, we'll break down the intricacies of Google Ads and Facebook Ads, helping you make an informed decisio...
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By in PPC

In the ever-evolving world of digital marketing, staying informed and inspired is vital for success. Whether you're a seasoned digital marketing pro or just starting your journey, TED Talks can be a valuable resource for gaining insights, fresh perspectives, and innovative ideas. Here at AB Digital, we've curated a list of seven TED Talks that are sure to empower and inspire digital marketers of a...
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In today's fast-paced digital world, the landscape of digital marketing is constantly evolving. To stay ahead of the curve and remain competitive in the ever-changing digital realm, businesses need to adapt and embrace the latest trends and technologies. As we look ahead to 2024, here are some of the top digital marketing trends that you should keep an eye on. 1. Artificial Intelligence (AI) an...
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By in Copywriting, Credit Union Marketing, Dental Marketing, Email Marketing, Lead Generation, PPC, SEO, Website Best Practices

Spam – it's the relentless annoyance that website owners face every day. And if you're using Contact Form 7 on your WordPress site, you're no stranger to spammy form submissions. But here's the good news: with the right WordPress plugins, you can slam the door on spam and keep your inbox squeaky clean. In this post, we'll introduce you to seven easy-to-use plugins that'll help you bid farewell to ...
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By in Website Best Practices

Google Ads can be a powerful tool for businesses to drive targeted traffic and conversions, but it's not without its challenges. Many advertisers, especially those new to the platform, make common mistakes that can hinder the success of their campaigns. In this post, we'll explore 11 of the most common Google Ads mistakes and provide solutions to help you optimize your campaigns for better results...
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In today's digital age, having a strong online presence is vital for any business, and dental practices are no exception. With more and more people turning to the internet to find local services, it's crucial for dental practices to prioritize local search engine optimization (SEO) to ensure they are easily discoverable by potential patients in their area. In this blog, we'll explore the power of ...
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By in Dental Marketing, SEO

In today's fast-paced digital world, your website serves as the virtual face of your business. It's often the first point of contact for potential customers, making a lasting impression that can impact their decision to engage with your brand. However, as digital trends and user expectations evolve, even the most well-designed websites can become outdated or ineffective over time. Here are 10 sign...
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By in Credit Union Marketing, Dental Marketing, Website Best Practices

Social media has become an essential tool for businesses across all sectors, and the medical field is no exception. From dentist clinics to specialist physicians, the healthcare industry is rapidly realizing the benefits of connecting with their patients through social platforms. Yet, the sensitive nature of healthcare requires careful navigation. Here, we'll delve into the do's and don'ts of soci...
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By in Dental Marketing

We are natural-born storytellers. From cave paintings to epic novels, and from fireside tales to blockbuster films, stories have always been our preferred medium of communication. In the age of digital content, this age-old art can set you apart, transform your content from mundane to magnetic, and elevate your brand or message to new heights. 1. Understand Your Audience To tell a story ...
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By in Copywriting, Credit Union Marketing, Dental Marketing

Digital marketing has transformed the way businesses reach out to their potential customers, and dental practices are no exception. With the ever-increasing competition in the dental industry, it's crucial to stay ahead of the curve by adopting innovative digital marketing strategies. Here, we've compiled a list of 10 savvy techniques to enhance your dental practice's online visibility, re...
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By in Dental Marketing